Trusting Nutritionism: Fortified Marketing

James Stamantino
A. Peterson
English 102
8 April 2012

Trusting Nutritionism: Fortified Marketing
In Defense of Food by Michael Pollan does an excellent job introducing why Americans are overweight and what some of the major problems are in our diet. He starts the book off with an introduction about how we got to where we are today, starting in the mid-1900s with what we had previously viewed as food for thought, and what food has construct since weve been fortifying it. Nutritionism became the new belief, and food scientists became the leaders of this belief (28). Food has been fortified with nutrients to better suit our human needs, and weve put a fortune of trust in food scientists to lead us to the promised grease of perfect, wellnessy food. Pollan pushes new findings and technology throughout the book, telling readers what social unit foods are, what is fortified into the foods we eat, how healthy were led to believe they are, and how we market place them, and that no matter how hard scientists have been trying, imitations cannot replace totally foods.
Newer technologies in the field of chemistry allowed food scientists to break nap what nutrients were in food, which completely changed the focus of what we were eating. All of these new foods outright became part of the Western Diet.



Nutritionism is the ideology of this Western Diet, the belief that assorted nutrients and fortification can lend us better, healthier food than we had before (11), and that the key to understanding food is in the nutrient (28). Pollan points out that previously, health science relating to food was relatively devoid (19-20), and people ate the food they grew or bought in the salt away (which was more of a market than a post industrial warehouse full floor to ceiling of every substantially imaginable.) After chemists started breaking down foods to its individual parts (21), and health science understanding of what our bodies need in gear up to survive, 3 groups started to emerge: carbohydrates, fats, and protein (20)....If you want to get a full essay, order it on our website: Orderessay



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