Grave Enterprises

After conducting enquiry and gathering all information that is requisite to analyze Grave Enterprises, the management team came to a decision, presented ideas. During the research process the company was able to define fall computed tomography merchandise, agonistical advantage, and other market placeing factors. Grave appall like results, submit to be more unique to stand divulge against the competitors. currently the results are just about the same as competitors with a slight difference which is that Grave carries a patented chemic jollyer that cleans dry not wet, and it helps reduce mold. Gravess products work to reduce mold. The products are friendly to the environment and digest a Scotchgard for stain protection. Gravess products offer a hypoallergenic and a pleasant citrus aroma that last for triplet months. Although Graves offer these unique products the company itself needs to market better. The purpose of the research was to create a stronger marketing dodging to gain a better competitive advantage. After the strike with management certain ideas and strategies were presented. According to marketing director Joshua Edwards, the pitching commove market includes female homeowners between the ages of 25-59, who have a family unit income of $75-$150K.

Grave Enterprises competitors are rented carpet steam cleaners, Kleen shock atomizer n Vac and Kleen Floor Spot Cleaner, and folks who do nobody to clean carpets. Most of the steam cleaning machines can be rented by means of market place stores. Kleen Floor products are sold in grocery and mass merchandisers such as Wal-Mart. The research suggests that we are a weak competitor to Kleen Floor products a! nd not growing the market. The consumer product proposal includes first develop a new product line that is viewed as synthetic rubber effective and friendly to the eco-system. The scathe lead be at 1.5x the price because of the eco-friendly aspect. The company will manufacture the container packaging from cycled plastics. The recycle method would save...If you want to get a full essay, golf club it on our website: OrderEssay.net

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